Franklin Street brokers sale of the Reserve on Willow Lake
DALLAS, Texas —
Franklin Street, a full-service commercial real estate firm serving institutional clients nationwide, announced it has brokered the sale of The Reserve on Willow Lake, located at 4101 South Hulen Street in Fort Worth, Texas. The vintage 138-unit multifamily property, built in 1996, was purchased by the Willowood Group, a Dallas-based private equity firm. Franklin Street represented the seller, The Paskin Group, a California-based private equity firm that held the property for over a decade, in the transaction.
“This deal reflects continued investor demand for well-positioned multifamily communities in Fort Worth’s premier southwest submarkets,” Chibuzor Nnaji, senior managing director, Franklin Street, said. “This well-built asset presented a rare combination of sought after location, a desirable 1990s vintage, and the opportunity to execute a substantial interior and exterior renovation. This is exactly the profile institutional buyers are competing for today.”
Contributing to the appeal of the Reserve is its location in one of Fort Worth’s most affluent areas with proximity to sought after private schools, Texas Christian University, and some of Fort Worth’s highest-income neighborhoods. The asset’s prominent location contributed to competitive investment demand, supported by the area’s diverse housing stock. The property offers two-to-three-bedroom floorplans and townhomes featuring premium interior finishes such as private balconies, patios, fireplaces, high ceilings and washer/dryer access. Amenities on site include a fitness center, business center, swimming pool, and covered parking.
The successful closing is a significant marker for Franklin Street following the firm’s expansion to Dallas in summer 2025. The firm has delivered strategic, high-quality investment opportunities statewide; the Reserve on Willow Lake being the latest.
“The Dallas commercial real estate market is creating ample opportunities for investors,” Ryan Bohls, Texas market lead, Franklin Street, said. “With the increased demand for experienced brokers to navigate today’s market, Franklin Street has the people and platform to provide certainty and reliability to clients. Our team’s extensive market intelligence, relationships, and data driven approach results in customized strategies that maximizes the value of an asset.”
Nnaji served as lead broker and was assisted by the Franklin Street Dallas multifamily investment team, including Tyler Bynum, senior director, and Jack Williams, senior associate.
As the team continues to expand, Franklin Street is equipped to provide industry-leading expertise, collaborative communication, and beneficial relationships for clients. Working with over 30 professionals in Texas, eight in Dallas, Franklin Street’s continued growth reinforces its commitment to exceed client expectations. The integration of Hodges Ward Elliott professionals in January 2025 reflects the continued investment in top talent to realize the firm’s vision.
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About Franklin Street
Franklin Street is a fully integrated, national commercial real estate services firm headquartered in Tampa, Florida. We combine thoughtful planning with decisive action to deliver winning results to clients nationwide. Franklin Street’s seven lines of business include Capital Advisory, Insurance, Investment Sales, Property Management, Project Management and Tenant and Landlord Representation. Founded in 2006, Franklin Street has a network of industry-leading brokers and capital partners across the country to ensure exceptional client service. Learn more about Franklin Street.