Retail – Paraiso Plaza

Results

  • Generated 15 qualified offers in less than 4 weeks.
  • Secured two full price offers and a buyer who put $1,000,000 hard upon PSA signing.
  • Achieved full asking price and ideal terms for the client.
  • Demonstrated Franklin Street’s ability to create competitive bidding environments and maximize pricing/terms.

Client situation

  • Franklin Street’s South Florida Retail Investment Sales Team was engaged to market and sell Paraiso Plaza II, a 34,000 SF retail strip center in Hialeah, Florida, adjacent to Publix, with strong visibility and access.

How we did it / Approach

  • Executed a focused 27-day marketing process to generate buyer competition and strong engagement from local and national investors.