Commercial Real Estate, Capital, Insurance, Leasing & Management

Retail All-Star Lisa Ferrazza Joins Franklin Street as Senior Director

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Ferrazza comes to Franklin Street with more than 15 years of real estate experience, including 10 years in her previous position as a vice president with CBRE in Boca Raton.

Veteran commercial real estate professional Lisa Ferrazza joins Franklin Street’s South Florida office as Senior Director, specializing in retail landlord representation and leasing. Working primarily with institutional real estate investors, she will oversee the leasing and management of client properties throughout South Florida, as well as business development initiatives to expand the division.

Ferrazza comes to Franklin Street with more than 15 years of real estate experience, including 10 years in her previous position as a vice president with CBRE in Boca Raton.

“Lisa’s addition to the team truly gives us the momentum to continue our growth as a retail powerhouse in South Florida,” said Greg Matus, regional managing partner South Florida. “She is a superstar who brings more than a decade’s worth of experience and great national contacts to our company. We’re very excited to have her on board.”

“Coming to Franklin Street was an opportunity I could not pass up,” said Ferrazza, who will be based out of Fort Lauderdale. “They have a unique platform and culture of collaboration like none I’ve ever seen in the industry. I look forward to joining the rest of the team and building off of the amazing things they’ve accomplished so far.”

During her time at CBRE, Ferrazza handled leasing, management and new business development for a portfolio of Class A retail properties totaling more than 1.5 million square feet.  She also worked at a boutique real estate agency where she was responsible for recruiting, training and producing for all incoming real estate managers, sales professionals and staff. She has worked with several institutional clients including TIA-CREF, Invesco and UBS.

“Talented people like Lisa are important to our organization as we look to grow our presence statewide and nationally,” said Kurt Keaton, president of real estate and management services for Franklin Street.  “When agents get to experience our culture and learn about the many services we can provide to smaller and larger clients alike, an ‘aha’ moment occurs. They see we are doing something much differently in the market and they want to be part of it.”

Ferrazza has been active in the local commercial real estate industry and has been honored for her achievements. She was named a CB Richard Ellis “Top Fiver Producer” in 2008 and 2009, a Top Leasing Broker in 2009, and received the company’s Shining Star Award in 2008. She was also acknowledged as a CoStar Power Broker in 2008.

In addition to hiring Ferrazza, Franklin Street also added Brandon Sciotti as a retail investment associate in the South Florida office. He focuses on the disposition and acquisition of retail properties across the region. Prior to joining Franklin Street, Sciotti was a senior financial analyst with Marcus & Millichap. Sciotti works directly with Robert Granda, director of retail investment sales.

About Franklin Street: Franklin Street is a family of full-service real estate companies focused on delivering value-added solutions to meet the evolving needs of clients. Through a collaborative philosophy of leveraging the resources, expertise, and experience of each of its divisions—Real Estate, Capital, Insurance, Management and Valuation—Franklin Street offers unmatched value and optimal solutions for clients nationwide. For more information on Franklin Street, please visit

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