Commercial Real Estate, Capital, Insurance, Leasing & Management

Big-box gym chain plans five locations in Tampa Bay that could backfill the region’s remaining dark retail space

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Franklin Street retail expert Brian Bern discusses how the EōS Fitness gym chain debut will impact the Tampa Bay market.

Excerpted from Tampa Bay Business Journal story.

An Arizona chain of big-box fitness facilities will make its Florida debut in the Tampa Bay region.

EōS Fitness, based in Phoenix, says it is planning five locations in the Bay area, which it has yet to disclose. Besides standard cardio and weight equipment, EōS also offers a turf area it calls “The Yard,” a large open turf area for training with battle ropes and weighted sleds. It bills itself as a “high value low price” gym, with memberships that start at $9.99 per month. Among its other amenities are “MOVEōS Cinema, where movies are played during workouts and a range of cardio equipment is available.” 

It also offers group fitness and cycle classes, a basketball court, indoor pool, hot tub, separate men’s and women’s saunas and a kids’ area with a jungle gym, basketball court and mini movie theater.

On average, an EōS Fitness location is 50,000 square feet — making it a very large tenant by retail real estate standards. Many of the retailers that have expanded in the Tampa Bay area in the last five years are in the junior box category, between 20,000 and 35,000 square feet.

Fitness concepts have been among the most active tenants in Tampa Bay’s retail real estate market, taking up spaces in strip centers and retail redevelopments. But EōS is among the largest of those fitness concepts.

“It’s really encouraging,” said Brian Bern, a senior director at Franklin Street who specializes in retail real estate. “It’s great because it gets rid of the remaining Sports Authority or Sears boxes that are out there. It helps absorb some of those spaces from the big tenants that we’ve lost.”

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