Whitney Butler specializes in retail landlord representation across Jacksonville and throughout North Florida and South Georgia, as well as, assisting in the expansion of local, regional and national retailers. With more than 20 years in commercial real estate, she has in-depth knowledge of retail trends across the Southeast and oversees a portfolio of more than 5 million square feet, representing national REITs, regional, and local clients.
Prior to joining Franklin Street, Ms. Butler served as vice president of marketing and market research for top performing REIT Regency Centers. At Regency, she focused enterprise-wide on strategically directing marketing and communications, as well as, executed the planning, development, and delivery of lead generation, sales support programs, and initiatives to keep the brand and centers relevant through merchandising, placemaking and connecting. As a senior leasing agent, Ms. Butler formulated and executed merchandising and leasing strategies for 12 high-quality, grocery-anchored shopping centers located throughout North and South Carolina. She has an all-encompassing background with a passion for and experience in sales, development, redevelopment, acquisitions, property management, marketing and market intelligence.
Ms. Butler was named a 2016 Woman of Influence by the Jacksonville Business Journal and was awarded the Investor CARE Gold Award from the National Association of Real Estate Investment Trusts (NAREIT) for excellence in communication and effective reporting with investors. She is a member of the International Council of Shopping Centers (ICSC) and has served the organization in several capacities including the ICSC Foundation board as a marketing committee Sub-Chair, Community Support Award Judge, and as a member of the Mary Lou Fiala Fellowship applicant selection committee. Ms. Butler is active with Urban Land Institute (ULI) North Florida and assists with the UrbanPlan educational initiative in select schools. She is also a member of the Board of Directors for Habijax, one of the largest non-profit affordable housing builders in Duval County.
Ms. Butler graduated from University of Georgia with a degree in Business Administration and is a licensed salesperson in the state of Florida.