Whitney Butler specializes in retail landlord representation across Jacksonville and throughout North Florida. With more than 20 years in commercial real estate, she has in-depth knowledge of retail trends across the Southeast assisting with a portfolio of more than 3 million square feet representing national REITs, regional, and local clients.
Prior to joining Franklin Street, Ms. Butler served as vice president of marketing and market research for top performing REIT Regency Centers. At Regency, Ms. Butler focused enterprise-wide on strategically directing marketing and communications, as well as, executed the planning, development, and delivery of lead generation, sales support programs, and initiatives to keep the brand and centers relevant through merchandising, placemaking and connecting. Previously, Ms. Butler worked as a senior leasing agent where she formulated and executed merchandising and leasing strategies for 12 high-quality, grocery-anchored shopping centers located throughout North and South Carolina. She has an all-encompassing background with a passion for and experience in sales, development, redevelopment, acquisitions, property management, marketing and market intelligence.
Ms. Butler was named a 2016 Woman of Influence by the Jacksonville Business Journal and was awarded the gold Investor CARE Award from the National Association of Real Estate Investment Trusts (NAREIT) for excellence in communication and effective reporting with investors. She is a member of the International Council of Shopping Centers (ICSC) and has served the organization in several capacities including the ICSC Foundation board as a marketing committee Sub-Chair, Community Support Award Judge, and as a member of the Mary Lou Fiala Fellowship applicant selection committee. She is currently active with Urban Land Institute (ULI) North Florida and serves on their marketing committee. Ms. Butler graduated from the University of Georgia with her bachelor’s degree in Business Administration and is a licensed salesperson in the state of Florida.